Are you a beginner marketer? If so, you’ve come to the right place. In this article, we’ll discuss some tips and tricks to help you become a successful marketer. We’ll also provide some inspiring examples of successful marketers to help you stay motivated. First, let’s talk about the basics of marketing. It’s important to understand […]
I work with a lot of small business owners just like you. Many of you share a common problem: the belief that the only way to success is to follow the corporate model and “hide” your true self from clients. That you need to adopt a sterile, professional persona, and reserve the real you only […]
Covid-19 pandemic has forced a lot of business closures. Government leaders are issuing stay-at-home orders and the government is reopening in phases, which has limited customers sizes to 25%, 50% and 75% for the health safety of our community. How can you lead in constant changing environment? How do you motivate employees and simultaneously look […]
Most small business owners fail when it comes to their small business marketing plans. They’ve got excellent technical skills in their line of work, but that just doesn’t translate to having effective marketing skills. As a result, profitability of many small businesses has been declining over the years. Ever increasing competition is making it more […]
Every builder has been there. You visit a big box store to purchase an item for a few dollars less than your local construction supply store. It breaks immediately or is deficient in some way and you want to return it. This is where the headache begins. Often lines are very long at the customer […]
Every Australian business owner fears the words tax audit. A letter from the Australian Tax Office, especially one ordering a tax audit, will unnerve even the calmest person. But, for a small business owner who does all of their own record-keeping it’s not just scary, it could spell disaster. If you receive an A.T.O. audit […]
There are some very compelling reasons for writing a business plan for small businesses. The challenge is that the misconceptions about what needs to go into a small business plan scare most owners and entrepreneurs away. If you are like most small business owners or managers, you are incredibly busy, if not borderline overwhelmed. The […]
Over the past decade more and more people are getting fired, getting downsized, or getting fed up with their corporate jobs and embark on the journey as a small business owner. Unfortunately, most of the new small business owners fail to consider their marketing plans or strategy. There are many marketing concepts for small business […]
Are you a small business owner? No matter what kind of company you run, you’ll need general liability insurance and maybe some additional coverage depending on the industry you’re involved in. How do you know how and where to apply for the best small business insurance policy? Read reviews on various insurance companies by other […]
If there were ever a timely business book, “Save Your Small Business: 10 Crucial Strategies To Survive Hard Times or Close Down & Move On” by Ralph Warner and Bethany K. Laurence is certainly it. Promoted as a road map to small business survival, Warner and Laurence provide simple, no-nonsense, steps that can make a […]