Business Ethics – Overrated Or Underrated?

Ethical behavior, quality character, honesty, moral integrity – how does one in business view these human attributes? I tend to view them as a given with the people I interact in both the business world and in my personal life as well. I expect the best from people yet keep my eyes open for behavior […]

The Fundamental Role of Marketing In Business

One of the things that I think most people in the marketing world take for granted is that everybody understands the fundamental role of marketing in business. Through my daily interactions with other business owners over the past several years, however, I have been amazed at the relative lack of understanding about the importance of […]

5 Quick Tips About Global Business Expansion

The world of Business is changing faster than technology these days. But Running and preserve a business is difficult as starting a new one. It is a big challenge for every business in entering new international markets hence needs to have business expansion strategy in place to keep going. International Business development is one of […]

5 Reasons for Writing Business Correspondence

What is an effective business organization? The answer to this is quite broad and diverse. But there is one aspect of business operations that is often neglected. This is business writing. Effective business communication is important in the daily operation of a company. Moreover, it can dictate whether the company earns or loses money. In […]